This sounds pretty good to me, I have been shopping around and the best i have found for the same
oil & filter (long life)
air filter
fuel filter
pollen filter
spark plugs
Though with the addition of a Brake Fluid change (Need to confirm i need this once i can check in the service book - Makes £50 difference) is £330 at a VW Main Dealer (Drift Bridge in Surrey).
As the car is 4 years old I am also going to have the timing belt changed, this is currently quoted at £470 which seems steep, but i would probably like to have that covered by the 1 year warranty it will have on the work.
£800 will be a bit of a stinger but i figure i should be good for a while and the next service should be a lot cheaper. I have used Drift Bridge a few times and they genuinely seem to do a pretty good job, though i always ask that they dont wash it as i spied a car wash out the back.
So in answer to your question £240 isnt too bad, but for £280 for the same job at a VW dealership with a stamp i would have gone for that, i'm sure it would be worth more than £40 at re-sale to have all VW Stamps in there.
R