As mentioned in Cookiemonsters earlier thread when he was considering this car, I bought my Ed30 from these guys back in Sept. One of the better dealers I have dealt with. Don't really see them dropping the price much lower.
This became Matts demo car after I bought his.
Their cars do tend to be fitted with lots of optional extras.
I think the only option missing on mine was tinted rears.
I ended up paying a tad under £23K. If I had of been patient enough I could have waited for the business managers Black Ed30 which has been remapped, but won't be available for a few months.