I got to have a good look round and have a ride in one of these yesterday. I wasn't able to drive it as it's Honda's test mule, but got a pretty good feel about what it's all about from the passenger seat.
One thing is for sure, it's fast. This particular car produced 350 horsepower, whereas the version on sale makes 310. They are looking to produce a model with the power upgrade in the future, so this car is running data logging modules so that they can see if it will last the test of time. Being fast isn't all that tho'. I know that Shaun can pedal a car, but he was really having to fight the torque steer. Pick a line through a sweeping bend, keep it nailed and the grip is phenomenal, but try to adjust things when the suspension is loaded up, and it gets very twitchy. Applying more lock causes the expected understeer and a slight lift will really lighten the rear. It is extremely finely balanced. All of this was in 'R' mode, which sharpens the throttle response and makes the suspension rock hard and very bouncy on the road. This really is a car that's been designed for the track.
The looks are very subjective. The build quality looks good, with tight panel gaps and a reassuring thunk when the doors close, but look a bit closer under the surface and you'll find fixings and plastic moldings that the Japanese where using on cars in the 80's. It's comedy exhaust also made me chuckle. There is a 60ish mm pipe from the turbo that runs through silencers in the usual way to the rear 'axle' it then splits into 2 pipes with a Y section to each side, then tucked up under the diffuser, these modest single pipes connect into the sort of huge twin tail pipes that you's buy from Halfords. I know a lot of cars are like this, but you can see it through the rear wheel arches.
Inside it's Japanese business as usual. The seats are extremely supportive and pretty comfortable, although I'm not sure how they'd feel after 200 miles. The spec level was reasonably high, but this car was the £33k GT spec. As others have mentioned, the £30k standard car is somewhat lacking in creature comforts.
Shaun is a year older that me (I'm 45) and agreed that is is not the sort of car he could live with every day. He gets a company car and will be offered one due to his position, but he said it would not be for him. A weekend now and again maybe, but that's about it. It's target market is those aged between 25 and 35. The sort of people that must have the latest label regardless of what it's actually like, Which just about says it all to me.