The beetle was old and needed to be replaced,
In the late 60's with Porsche design help VW come up with something that carried over some similarities to the beetle, this first concept was rear engined still but with a sideways mounted water-cooled engine and RWD.
I bring you the E266 concept
It didn't go into production. *phew*
Then a chap called Heinz Nordhoff helped design another prototype that has a hint of the Mk1 Golf we know and love, this now had a transverse mounted engine up front and FWD.
I bring you the E276 Prototype
Heinz Nordhoff later died and his car died with him
Then of course Giorgetto Giugiaro got VW on the right track by designing the MK1 Golf Which then started production in 1975