"BBC Worldwide, which markets the BBC’s programmes and brands around the world, has been forced to ditch the agreement after being told by the corporation’s editorial policy advisers that Clarkson’s role on Top Gear meant that he was not allowed to endorse car-related products.
By the time the problem was raised TomTom had already produced 54,000 satnavs, which were being delivered to shops. The corporation has now struck a deal allowing TomTom to sell the products, at £189 each, but will donate its share of the proceeds to Children In Need. It has also banned TomTom from making any more"
