Yes it looks better with the sport pack. I like the sculpted sides, its gives it a tighter look over the wheels than the Golf. It looks good in profile with its long bonnet and small cabin area. The front has a nice flat chunky look to it though its spoiled by the shape of the headlights which give it a worried look

The rear end isn't that great.
There's lots of design going on with the body panels though unlike the flat or slightly curved ones on the Golf.
I think the ED30 is the best looking Golf.