Modern engines are run-in on a bench that's true. However, there is no way an engine sitting on a bench will come under anywhere near the kind of loads it will be asked to pull when it's sat in a bay with all ancillaries attached and tugging along a 1.5 ton car up a hill.
Run it in hard, your car will become more responsive at a faster rate than someone tickling it in for the first 1000 miles, but don't be surprised if in 3 years time you're using a litre of oil every month.