British cycling for me. I don't cycle on the main roads (commute) now the dark nights are here, but Im just as likely to get wiped out at 10am on a country lane.
Seem to remember it being around £40, my bike isn't so flash around £1400 to buy so its worth it I think.
Not sure if it covers other stuff though, like my £300 garmin and Id probably have my S5 in my pocket, dont know if thats covered if I get knocked off and land on it?